WordPress is a great platform. One weakness that it suffers from, however, is it can be quite slow.

As a website owner, the impact of your website speed on traffic, conversions and revenue should not be underestimated; research conducted by Akamai found that 47% of people expect a web page to load in less than two seconds, and that 40% of people will abandon a web page if it takes more than three seconds to load.

A 2010 study by Gomez, titled “Why Web Performance Matters: Is Your Site Driving Customers Away?”, that interviewed 1,500 consumers about how website performance impacts their shopping experience, revealed that during peak traffic periods, more than 75% of consumers left for a competitor’s website instead of suffering a delay.

Many other studies have been published on the impact of website speed, and a study by Aberdeen Group found that a one second delay in site loading time resulted in a 7% decrease in conversions, an 11% decrease in pageviews and a 16% decrease in customer satisfaction.

So Why Speed is Important for Your WordPress Site?

Studies show that from 2000 to 2016, the average human attention span has dropped from 12 seconds to 7 seconds.

What does this mean for you as a website owner? You have very little time to show users your content and convince them to stay on your website. A slow website means users will potentially leave your website before it even loads.

On top of that, Google and other search engines have already started penalising slower websites by pushing them down in the search results which means lower traffic/potential customers for slow websites.

What We Can Do For You!

We Can Speed Your Website UP to achieve a Google Speed Rank of over 75. This means your site would be in the top 8% of Wordpress Websites.

1. We can change the "back office" setting to keep you fully optimised.
2. We can do all this in less than 10 days - typically only 7 on average.
3. We can make you quicker, slicker and more efficient for dealing with those inbound leads
4. You can take on more work and make more money.